WhatsApp automation for business in India

Updated October 2026

WhatsApp automation means software sends and answers WhatsApp messages for you: greetings, offers, lead follow ups, order confirmations and payment links. There are two ways to do it. The free WhatsApp Business app covers the basics. The official WhatsApp Business API with software like WAGenie also takes orders, collects payments and runs a team inbox.

Two ways to automate WhatsApp

BASIC

The WhatsApp Business app

Free. A greeting message, an away message and quick replies. Good for a very small number of chats a day. For more, you need the API.

ADVANCED. WAGENIE IS HERE.

The official Business API and software

Order confirmations, payment links, broadcasts, follow ups, an AI helper and a shared inbox for your team. You pay for the software, and Meta charges its own price per message.

Three rules every business must follow

1
Ask for consent first

Send offers only to people who agreed to hear from you. Anyone who asks to stop must not be messaged again.

2
Use Meta approved templates

Broadcasts, and any first message after the 24 hour chat window closes, must use a template Meta has approved.

3
Never use unofficial tools

Browser extensions and WhatsApp Web scripts can lead to your number being banned. WAGenie uses only the official API.

What WAGenie automates for you

Broadcast offers with a Buy now button, to people who agreed to hear from you.
Follow ups for every lead, and saved lists of the people who should hear from you again.
Orders from a basket, a product code or a Buy now tap.
A payment link by UPI, card or netbanking, or cash on delivery, then a GST invoice on WhatsApp.
An AI helper that drafts replies from your own notes. It never creates an order.
A shared inbox for your team, and follow ups when a customer goes quiet.

What it costs

WAGenie plans start at ₹999 a month. The same features are on every plan. WhatsApp charges each message to your own WhatsApp Business account at Meta's price, and we add nothing. Your payment gateway charges its own fee. There is no free plan.

Questions, answered plainly.

The WhatsApp Business app is free and has basic tools. Automation that takes orders and payments needs the API and software. WAGenie starts at ₹999 a month, and Meta charges its own message price. See the plans.

Tell us about your business.

We will send your WAGenie invitation, and help with the WhatsApp Business API if you do not have it yet.